Course Agenda


4 March - Setting Up Your Own Business

  9:30 - 10:00 Registration

10:00 - 11:15 What is your USP

                         SWOT, PESTEL and competitive profiling
                         The key reasons why good ideas fail

11:15 - 11:30
Tea & Coffee

11:30 - 12:30 How to protect your IP

                         Workshop with David Warrilow of London IP Ltd.

12:30 - 13:15
Lunch

13:15 - 15.00 Planning for business success

                         Choosing the right business models
                         SMART business planning
                         When you are your worst enemy and how to avoid it

15:00 - 15:15
Tea & Coffee

15.15 - 16:30 Fund-raising workshop

                         Mark Fisher, co-owner of the VC firm Exomadica Ltd.

16.30 -
Networking






11 March - Marketing& Sales Plans That Work

 
9:30 - 10:00 Registration

10:00 - 11:15 Marketing strategy

                         Your market opportunity
                         Market analysis tools
                         Branding and marketing strategy

11:15 - 11:30
Tea & coffee

11.30 - 12.30 Your message in 140 characters
- Team exercise

12:30 - 13:15
Lunch

13:15 - 14:00 Targeting customers

                         Understanding “buying behaviour”
                         Your marketing message

14:00 - 15:00 Build your marketing plan

                         Build your marketing mix
                         PR & advertising
                         Effective websites

15:00 - 15:15
Tea & Coffee

15.15 - 16.30 Web design and SEO basics

                         Workshop with Thomas Kulbokas of Nearby Digital Ltd

16.30 -            
Networking with investors





18 March - Budgeting & Financial Management


9:30 - 10:00 Registration

10:00 - 11:15 Budgets & financial projections
                         Budgeting to break-even
                         Modern pricing models
                         Sales and profit forecasting

11:15 - 11:30 Tea & coffee

11:30 - 13:15 Financial management
                         Focus on cash, revenue and profit
                         Costs and capital requirements
                         Business sustainability and good financial control

13:15 - 14:00
Lunch

14:00 - 15:00 Business Advisory with Angels Den


15:00 - 15:15
Tea & coffee

15:15 - 16:00 Negotiation skills workshop


16:00 -           
Networking with investors






25 March - Effective Business Presentations

9:30 - 10:00   Registration

10:00 - 11:15 Effective communication skills
                         What makes presentations work
                         Using mixed media

11:15 - 11:30 Tea & coffee

11:30 - 12.30 How to build your network & generate referrals?
                         Workshop with Jason Cobine, Beyond Networking Ltd.

12:30 - 13:15 Networking lunch

13:15 - 14:00 Public speaking training

14:00 - 14:15 Tea & coffee

14:15 - 16:30 Lets put it all together - Business Pitch Workshop

15:30 -            Networking







19 April  -  Pitch to Win Competition

Midnight, 6 April 2010 - Deadline to submit your business pitch to our panel of investors (see members and their bios the left)

19 April 2010 - Short-listed finalists present live to an audience of investors and business professionals.


current folder
incubator
training
recommended
Workshops  & Events
Phone us
Write to us
Jason Cobine, Founder-Director of Beyond Networking Ltd and owner of Cobine Carmelson Ltd., focuses on helping businesses reduce the time and money they spend business networking. 

Jason has developed a method for finding the right contacts quickly and easily, online and offline and regularly speaks on how to build relationships by creating a first impression that lasts. The people he helps are usually managing directors, business owners and charity executives who want to grow their organisation whilst protecting their income and reputation.


Dr Mark Fisher is founder and co-owner of Exomedica Ltd. that develops and funds medical technology innovations from its earliest stage (including patenting, product design, clinical trials and regulation) to the point where their value can be realised through a licensing, sale or flotation. 

Prior to that, Mark was the Managing Director of Ventures for Health, the NHS Innovations Hub that is in charge of commercialising innovations by NHS hospitals all across West London.


Thomas Kulbokas is the Managing Director of Nearby Digital Ltd, the website design and development company that provides custom-built solutions for business web-presence and e-commerce projects through a simple one-stop-shop service.  

Thomas studied Music Media and Events at London Metropolitan University and is passionate about internet marketing, web 2.0 and online video.


David Warrilow is the Founder/Director of London IP Ltd, which offers comprehensive intellectual property management services, covering patents, trademarks, copyright and designs. David has been working in intellectual property protection since 2001, and has advised and represented a diverse range of clients, ranging from lone inventors to blue-chip companies.

David is a UK Patent Attorney as well as a European Patent Attorney.


Dr Aniko Zagon, Founder-Director of Entelliz Limited, is an innovation management expert and business coach who helped many businesses build strong growth platforms and commercialised innovative projects for the NHS, UK universities and private ventures. She has worked, in various senior managerial roles, for the NHS, start-ups and listed companies. 

Aniko is a Fellow of the Chartered Management Institute (FMCI), and a Member of the Institute of Directors.



Investor Panel:


Lois Cook,
co-founded Angels Den.   Lois has been helping small businesses over the last 10 years.  Over the last few years she has turned her focus to what she sees as the major issue for small businesses, helping to get them funded, cheaply and easily.


Richard Cook, founder of the original Cash a Cheque Chain and Log Book Loans.  Richard is a serial entrepreneur and investor who created and successfully sold a number of franchise businesses in the hospitality, finance and IT sectors.  He is now non-executive director and investor of a number of startup companies and a Trustee of the Starlight Foundation, a children's charity.


Gregory Kris, CEO of Decibel and Director of a number of online media companies.  Greg has over a dozen years experience in the online sector, where he has successfully founded and exited from two digital businesses and has grown a number of small businesses into successful organisations.

Speaker Bios
08450-56-96-36                 First floor, 9 Devonshire Square London EC2M 4YF
Entelliz logo

Copyright Entelliz Limited 2007-2010, all rights reserved

Entelliz Limited is a company registered in England and Wales; Company number 450596; VAT number 943 8776 72

Office:  Entelliz Limited First floor, 9 Devonshire Square  London  EC2M 4YF       
Phone: 08450-56-96-36

Terms            Privacy Policy             Acceptable Use Policy            FAQ

Email services@entelliz.co.uk with questions or comments about this site

Authorised Retailer
Visit our page on the FreeIndex Business Support Services directory
Credits to: Freemusicloops.com  Seventhstreetstudio.com & Deviantart.com
Start-up Incubator
We recommend
Business Training
Build winning business plans in 4 weeks

New, interactive workshop for serious entrepreneurs

  Do you have idea that will make a great business proposal and want to
present it to investors?  Then this course is for you!

Venue

Theodore Bullfrog Pub
(1st floor Function Room)
26 John Adam Street
London 
WC2N 6HL

Click here for map
 
Back to top
Back to top
Back to top
Book now
Back to top
Book now
Book now
Business planning course
Events
 
Return to Workshop page
Return to Workshop page
Book now
Book now