Course Outline
Day 1
Essentials of business ownership
- Starting a business: finding your niche & USPs
- Choosing the right business model
- SWOT, PESTEL and competitive profiling
- IP and data protection
- The key reasons why good ideas fail
- Plus: Business strategy workshop
Day 2
Branding and marketing that delivers
- Market research & market analysis
- Targeting your customers; positioning and branding
- Understanding “buying behaviour”
- Build your marketing plan
- Websites & internet tools
Plus: Networking workshop with specialist
Day 3
Budgeting and financial management
- Budgeting for breakeven
- Financial management tools
- Modern pricing models
- Maximising revenues short and long term
- Sales & profit forecasting; common mistakes
Plus: Budget calculation workshop with specialist
Day 4
Effective business presentations
- Your marketing message
- What makes presentations work
- Using mixed media
- Business credibility & presence
- Negotiation skills
Plus: Business financing workshop with Angels Den
Day 1
Essentials of business ownership
- Starting a business: finding your niche & USPs
- Choosing the right business model
- SWOT, PESTEL and competitive profiling
- IP and data protection
- The key reasons why good ideas fail
- Plus: Business strategy workshop
Day 2
Branding and marketing that delivers
- Market research & market analysis
- Targeting your customers; positioning and branding
- Understanding “buying behaviour”
- Build your marketing plan
- Websites & internet tools
Plus: Networking workshop with specialist
Day 3
Budgeting and financial management
- Budgeting for breakeven
- Financial management tools
- Modern pricing models
- Maximising revenues short and long term
- Sales & profit forecasting; common mistakes
Plus: Budget calculation workshop with specialist
Day 4
Effective business presentations
- Your marketing message
- What makes presentations work
- Using mixed media
- Business credibility & presence
- Negotiation skills
Plus: Business financing workshop with Angels Den
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Leadership & Management Course
Interactive 4-day workshop with business mentoring for SME managers
Looking to grow your existing business, social enterprise or charity? Want to learn the business skills needed for successfully growing their business? Then this course is for you!
Run by highly trained experts, this course will provide you with the practical business tools you need to devise, develop and manage a small business, social enterprise or charity with confidence and competence.
Day 1 - Essentials of business ownership
Day 2 - Branding and marketing that delivers
Day 3 - Budgeting and financial management
Day 4 - Effective business presentations
Follow up mentoring - up to 7 full sessions
What will you learn?
Upon the successful completion of this course you will be able to:
You have 2 options to choose from:
Course (worth £310.00 )
Your fee covers attendance and handouts for the full 4-day course with tea, coffee, lunch and a networking drink on each of the 4 days.
Course with follow up mentoring ( worth up to £1,000.00)
Your fee covers course plus up to 7 full consulting sessions with business professionals who can help you solve specific problems your business may face or work with you on devising and implementing new strategic, marketing, CRM or product development plans.
How does it work?
Each course runs several times throughout 2010; please see the top of the page for available start dates. So, if you cannot make all 4 days? No problem! If you miss a day or a half-day in your course, simply come along to the same module at at a latter date!
Who runs the course?
The course is organised by Entelliz Limited that is currently business advisor to Westminster University's Enterprise Society, and mentor to the winners of the FastTrack Pitch to Win and the London Business School Business Plan Competitions.
Your course leader will be Dr Aniko Zagon, a well known business mentor and highly educated business development expert. Aniko has helped many entrepreneurs start their businesses and worked with various companies and charities on building strong, sustainable growth platforms. She is a Sloan Master in Business Management from the London Business School, a Member of the Professional Standards Committee of the Chartered Management Institute and Freeman of the Worshipful Company of Management Consultants.
The modules also include workshops with subject matter experts, investors and Angels Den advisor.
Further information please contact us directly:
To email us click here
Tel: 08450-56-96-36
Tweet: @anikozagon
Click here to subscribe to our free Small Business Newsletter.
Click here to join our Facebook page.
Interactive 4-day workshop with business mentoring for SME managers
Looking to grow your existing business, social enterprise or charity? Want to learn the business skills needed for successfully growing their business? Then this course is for you!
Run by highly trained experts, this course will provide you with the practical business tools you need to devise, develop and manage a small business, social enterprise or charity with confidence and competence.
Day 1 - Essentials of business ownership
Day 2 - Branding and marketing that delivers
Day 3 - Budgeting and financial management
Day 4 - Effective business presentations
Follow up mentoring - up to 7 full sessions
What will you learn?
Upon the successful completion of this course you will be able to:
You have 2 options to choose from:
Course (worth £310.00 )
Your fee covers attendance and handouts for the full 4-day course with tea, coffee, lunch and a networking drink on each of the 4 days.
Course with follow up mentoring ( worth up to £1,000.00)
Your fee covers course plus up to 7 full consulting sessions with business professionals who can help you solve specific problems your business may face or work with you on devising and implementing new strategic, marketing, CRM or product development plans.
How does it work?
Each course runs several times throughout 2010; please see the top of the page for available start dates. So, if you cannot make all 4 days? No problem! If you miss a day or a half-day in your course, simply come along to the same module at at a latter date!
Who runs the course?
The course is organised by Entelliz Limited that is currently business advisor to Westminster University's Enterprise Society, and mentor to the winners of the FastTrack Pitch to Win and the London Business School Business Plan Competitions.
Your course leader will be Dr Aniko Zagon, a well known business mentor and highly educated business development expert. Aniko has helped many entrepreneurs start their businesses and worked with various companies and charities on building strong, sustainable growth platforms. She is a Sloan Master in Business Management from the London Business School, a Member of the Professional Standards Committee of the Chartered Management Institute and Freeman of the Worshipful Company of Management Consultants.
The modules also include workshops with subject matter experts, investors and Angels Den advisor.
Further information please contact us directly:
To email us click here
Tel: 08450-56-96-36
Tweet: @anikozagon
Click here to subscribe to our free Small Business Newsletter.
Click here to join our Facebook page.
Course venue
Theodore Bullfrog Pub (1st floor Function Room)
26 John Adam Street
London
WC2N 6HL Click here for map
Theodore Bullfrog Pub (1st floor Function Room)
26 John Adam Street
London
WC2N 6HL Click here for map
| • | Write focused and comprehensive business plans that work |
| • | Use professional business management, marketing and financing tools to take your business forward |
| • | Understand the short- and long-term issues you need to deal with in your business |
| • | Run sales meeting, deal negotiations and business presentations more effectively |
| • | Have the mindset and confidence to implement new business ideas |
Course dates
Call or email us for forthcoming course dates
Tel: 08450-56-96-36
Email: "aniko at entelliz.co.uk
Call or email us for forthcoming course dates
Tel: 08450-56-96-36
Email: "aniko at entelliz.co.uk
Click here to see if you are eligible for full refund on your course fee with free follow up mentoring
Email us for funding application form!
Email us for funding application form!
Your courses can be fully funded
