Partners and Spouses - Be Aware!
A new report suggests that one in eight small business owners ask their spouses or partners for business advice.
The survey, carried out by accounting firm MGR, found that accountants were the most well regarded source of advice, with 38% of respondents saying they would be most likely to consult them. Second in the list came partners or spouses at 15%, with just 13% opting for turning to their non-executive directors firts for advice.
When it came to rating business personalities, the winner was Richard Branson - 36% of respondents rating him as their first choice for business advice, with second place going to Peter Jones at 30%. The poll showed no interest in taking advice from either Gordon Brown or Alistair Darling.
Market Like a Rock Star
In today's world, musicians rely on the web and other technologies to expand their fan base and revenue. Here are a few tips you can learn from their innovative marketing:
1. Let your customers drive. Musicians can ask their fans online where they want them to play before setting their tour. Use the same approach and ask your customers about changes they want to see in your website, shop or event some products. Build support from the bottom up for new ventures before launching, too.
2. Get your customers involved. Get customers involved in the creative process. Involvement allows them to develop a sense of "ownership", which brings customer loyalty and word-of-moth marketing with it, helping to sell and promote your products.
3. Let customers play with your products. By loosening copyright protections, musicians let fans create adjacent products using their brands. These can help win over new customers and generate revenue. Allow customers to play with your product development ideas to help you discover new ideas and learn about market needs.
How Online Social Networks Are Redefining Privacy and Personal Security
A generation is growing up with social networking web sites such as Facebook and MySpace, casually posting accounts of their lives for their friends - and the world - to see. Few users realize that the information they post, when combined with new technologies for gathering and compiling data, can create a fingerprint-like pattern of behavior and provides opportunities not only for legitimate businesses, but also for identity thieves and other predators.
Click here to read full article
Fashion with a Conscience
Some of fashion's biggest names have signed up to a new action plan aimed at making fashion more sustainable and less environmentally damaging. The Sustainable Clothing Roadmap will bring together more than 300 organisations - including high street retailers, designers and textile manufacturers - to reduce the environmental impacts of ‘throw away fashion'.
According to statistics, in the UK alone the clothing and textile sector produces 3.1 million tonnes of CO2, two million tonnes of waste and 70 million tonnes of wastewater every year. On top of that, 1.5 million tonnes of unwanted clothing ends up in landfill.
Under the initiative, Marks and Spencer, Tesco and Sainsbury have signed up to a range of actions such as increasing their ranges of Fair Trade and Organic, increasing take back and recovery of unwanted clothing, and supporting fibres/fabrics that enable clothing recycling.
Other actions being taken under the roadmap include improving environmental performance across the supply chain, including: sustainable design; fibres and fabrics; maximising reuse, recycling and end of life management; and clothes cleaning;
Get Your Share of the 12.6 billion Euro Market!
Date: 7 July, 2009
Venue: Birmingham Repertory Theatre
Fee: free
The UK Trade & Investment organises this to show companies in the region how they can benefit from government spending in France, Germany and Spain.
The total value of new projects in these markets for UK businesses is estimated at 12.6 billion euros, mainly in rail, construction, healthcare, education, energy and ICT.
To book your place at this event, please contact Joseph Gerenscer on 0121 380 3624; or email josephgerenscer@advantagewm.co.uk
A new report suggests that one in eight small business owners ask their spouses or partners for business advice.
The survey, carried out by accounting firm MGR, found that accountants were the most well regarded source of advice, with 38% of respondents saying they would be most likely to consult them. Second in the list came partners or spouses at 15%, with just 13% opting for turning to their non-executive directors firts for advice.
When it came to rating business personalities, the winner was Richard Branson - 36% of respondents rating him as their first choice for business advice, with second place going to Peter Jones at 30%. The poll showed no interest in taking advice from either Gordon Brown or Alistair Darling.
Market Like a Rock Star
In today's world, musicians rely on the web and other technologies to expand their fan base and revenue. Here are a few tips you can learn from their innovative marketing:
1. Let your customers drive. Musicians can ask their fans online where they want them to play before setting their tour. Use the same approach and ask your customers about changes they want to see in your website, shop or event some products. Build support from the bottom up for new ventures before launching, too.
2. Get your customers involved. Get customers involved in the creative process. Involvement allows them to develop a sense of "ownership", which brings customer loyalty and word-of-moth marketing with it, helping to sell and promote your products.
3. Let customers play with your products. By loosening copyright protections, musicians let fans create adjacent products using their brands. These can help win over new customers and generate revenue. Allow customers to play with your product development ideas to help you discover new ideas and learn about market needs.
How Online Social Networks Are Redefining Privacy and Personal Security
A generation is growing up with social networking web sites such as Facebook and MySpace, casually posting accounts of their lives for their friends - and the world - to see. Few users realize that the information they post, when combined with new technologies for gathering and compiling data, can create a fingerprint-like pattern of behavior and provides opportunities not only for legitimate businesses, but also for identity thieves and other predators.
Click here to read full article
Fashion with a Conscience
Some of fashion's biggest names have signed up to a new action plan aimed at making fashion more sustainable and less environmentally damaging. The Sustainable Clothing Roadmap will bring together more than 300 organisations - including high street retailers, designers and textile manufacturers - to reduce the environmental impacts of ‘throw away fashion'.
According to statistics, in the UK alone the clothing and textile sector produces 3.1 million tonnes of CO2, two million tonnes of waste and 70 million tonnes of wastewater every year. On top of that, 1.5 million tonnes of unwanted clothing ends up in landfill.
Under the initiative, Marks and Spencer, Tesco and Sainsbury have signed up to a range of actions such as increasing their ranges of Fair Trade and Organic, increasing take back and recovery of unwanted clothing, and supporting fibres/fabrics that enable clothing recycling.
Other actions being taken under the roadmap include improving environmental performance across the supply chain, including: sustainable design; fibres and fabrics; maximising reuse, recycling and end of life management; and clothes cleaning;
Get Your Share of the 12.6 billion Euro Market!
Date: 7 July, 2009
Venue: Birmingham Repertory Theatre
Fee: free
The UK Trade & Investment organises this to show companies in the region how they can benefit from government spending in France, Germany and Spain.
The total value of new projects in these markets for UK businesses is estimated at 12.6 billion euros, mainly in rail, construction, healthcare, education, energy and ICT.
To book your place at this event, please contact Joseph Gerenscer on 0121 380 3624; or email josephgerenscer@advantagewm.co.uk
| · | Home |
| · | About Us |
| · | Meet the Team |
| · | Contact Us |
| · | Testimonials |
Main Menu
Services
Shopping cart
| · | SME Newsletter |
| · | News Archive |
| · | Events |
Events & News
Terms & Policies
Resources
Entelliz Weekly Newsletter - Week 27, 2009
|
Copyright Entelliz Limited 2007-2009, all rights reserved
Entelliz Limited, 1 Euston Road, London, NW1 2SA, UK
Phone: 08450-56-96-36
Email services@entelliz.co.uk with questions or comments about this site
STOP PRESS......
MANAGEMENT TIP
BUSINESS ARTICLE
NEWSFLASH of the WEEK
RECOMMENDED EVENT
MANAGEMENT TIP
BUSINESS ARTICLE
NEWSFLASH of the WEEK
RECOMMENDED EVENT
Subscribe to SME Newsletter
Business Pitching Competition for Start-ups
24 August 2009
Click here for entry details and to register
24 August 2009
Click here for entry details and to register